Join us at UMA’s Motorcoach EXPO 2026, Feb. 11-14!
Come to Birmingham to enjoy networking with industry colleagues, visiting with top industry suppliers who can help your business, and learning ways to grow and thrive in 2026 and beyond.
Expect a trade show floor with motorcoaches by a dozen OEMs, and the kind of products and services you’re searching for. This is the bus and motorcoach trade show that is focused on showcasing the best of the private motorcoach industry in North America under one roof.
To learn more about the education sessions click here
| Wednesday, February 11th | ||
|---|---|---|
| 11:00 AM – 5:30 PM | Registration Open | |
| 1:00– 3:00 PM | UMA State Association Summit | East A/B |
| 3:00 – 4:00 PM | UMA Concurrent Education Sessions | |
| The Mind of the Consumer | East N | |
| Driver Health and Well Being: The Bus Athlete | East O | |
| Tire Maintenance | East K/L | |
| Cyber Security – Don’t let’em in! | East E/D | |
| 4:15-5:15 PM | UMA Concurrent Education Sessions | |
| The Big Disconnect | East N | |
| Culture Is Why Employees Stay—or Why They Quit | East O | |
| Beginner’s Luck | East K/L | |
| Where few have ventured | East E/D | |
| 5:30– 8:30 PM | UMA Welcome Celebration– All UMA Attendees invited! Sponsored by Prevost, TEMSA, Motor Coach Industries, ABC Companies, Mercedes-Benz, Lancer Insurance | TopGolf |
| Thursday, February 12th | ||
| 8:30 AM – 7:00 PM | Registration Open | |
| 8:30 – 9:30 AM | UMA Continental Breakfast | |
| 9:00 AM – 4:30 PM | UMA Maintenance Interchange | East A/B |
| 9:00 AM – 10:00 AM | National Association of Motorcoach Operators Membership Meeting | Forum AB |
| 9:00 AM – 10:00 AM | UMA Concurrent Education Sessions | |
| Take a deep breath -Better business comes through better health? PART 1 | East N | |
| Okay, I’m using AI – There’s no legal exposures here, right? | East O | |
| Employer of Choice | East K/L | |
| No way Dad, no way! | East E/D | |
| 10:10 – 11:10 AM | UMA Concurrent Education Sessions | |
| One Big Beautiful Bill and the Implications for the Bus & Motorcoach Industry | East N | |
| The Tired, the Sleepy, the Ugly | East O | |
| OMG, I did not see that coming! | East K/L | |
| The North American Out-of-Service Inspection Criteria, Part 1 | East E/D | |
| 11:10 – 11:20 AM | AM Break | Outside East Rooms |
| 11:20 AM– 12:20 PM | UMA Concurrent Education Sessions | |
| Insurance is killing me! | Theater | |
| 11:20 AM– 12:20 PM | UMA Associate/Travel Partner Membership Meeting | UMA Booth #317 |
| 12:30 PM – 2:00 PM | UMA General Session Luncheon with Keynote | Ballroom AB |
| 2:10 PM – 3:10 PM | UMA Concurrent Education Sessions | |
| I think I am going to add another coach…I think | East N | |
| The Practical Applications of Artificial Intelligence | East O | |
| Take a deep breath -Better business comes through better health? PART 2 | East K/L | |
| What is MOTUS and why should I care? | East E/D | |
| 2:00 – 3:30 PM | Driver Competition Written EXAM | East C |
| 2:15 PM | First Time Attendee EXPO Hall Tour | North Exhibit Hall |
| 3:15 –3:30 PM | Sneak Preview Ribbon Cutting | North Exhibit Hall |
| 3:30 – 5:30 PM | Sneak Preview – UMA EXPO Exhibit Hall Open | North Exhibit Hall |
| 5:30 – 9:00 PM | Off Site party-Sponsored by Greater Birmingham Visitors Bureau | Barber’s Motorsports |
| Friday, February 13th | ||
| Morning | UMA International Driver Competition, Sponsored by Prevost, Lancer Insurance | |
| 8:30 AM – 5:00 PM | Registration Open | |
| 8:00 – 8:30 AM | Continental Breakfast | Outside Ballroom AB |
| 9:00 – 10:45 AM | General Session with UMA’s Active Member Meeting and Legislative and Regulatory Update, Sponsored by RLI | Ballroom AB |
| 10:00 AM – 12:00 PM | UMA Maintenance Competition, Sponsored by ABC Companies and Stertil-Koni | Booth #745 |
| 11:00 AM – 5:00 PM | UMA EXPO Exhibit Hall Open | North Exhibit Hall |
| 12:00 PM – 2:00 PM | Lunch in the Exhibit Hall, Sponsored by National Interstate Insurance | North Exhibit Hall |
| 6:00 PM | Awards Gala | Ballroom AB |
| 6:00 PM | Reception | Ballroom AB |
| 6:30 PM | Dinner | Ballroom AB |
| Saturday, February 14th | ||
| 8:30 AM – 11:00 AM | Registration Open | |
| 9:00 AM – 11:00 AM | UMA EXPO Exhibit Hall Open | North Exhibit Hall |
| 9:00 – 11:00 AM | Brunch in Hall | North Exhibit Hall |
| 9:30 – 10:30 AM | UMA Concurrent Education Session | |
| The North American Out-of-Service Inspection Criteria, Part 2 | Booth #745 | |
| 11:30 AM – 5:00 PM | Steel Away City Tour, Sponsored by Greater Birmingham Convention & Visitors Bureau
Separate Registration Required |
Meet outside BJCC at 11:15 |
| 11:30 AM – 5:00 PM | In Their Footsteps National Monument Tour, Sponsored by Greater Birmingham Convention & Visitors Bureau
Separate Registration Required |
Meet outside BJCC at 11:15 |
Schedule as of 1/7/26 – Does not reflect all 2026 Sponsorships / Subject to Change
To learn more about the education sessions click here
Sponsorships are available, please contact info@uma.org